Tackle against escape causes


Technology, innovative ideas and concepts along with social commitment for a better world!  



Using innovations to establish sustainable help for self-help structures, create jobs on the spot and show perspectives for a better future, thereby reducing causes for flight is the aim of GREENLIGHT-initiative of Madame-Ilsa-Foundation.

GREENLIGHT-initiative was established in 2015 by Madame-Ilsa-foundation together with the applied university in Offenburg, Germany (Prof. Dr. Michael Schmidt, Prof. Dr. Wolfgang Bessler) and Ibn Zohr University (Prof. Ahmed Ihlal) in Agadir, Morocco as a cross-divisional student initiative. Students of different semesters and study programs as well as postgraduates are dedicated to achieve a sustainable improvement of the living conditions in Morocco, especially for the children and adolescents. In the spirit of our fundamental idea „help for self-help“ the initiative supports Moroccan people on the one hand by providing them with light and electric power for learning and working derived from local solar energy systems and on the other hand by integrating the people and their ideas, knowledge and labour into the value creation process in the highest degree possible. Sustainable improvements on the ground are achieved through knowledge transfer and local value creation, which offer the people positive development opportunities in their home area. In the long run the focus of the project will be extended to other countries with corresponding needs.

Help for self-help“ was the philosophy of life of Katharina Pawlowna, Queen of Württemberg when she founded the social welfare program 200 years ago. Her strict principle consisted of helping people in need to help themselves instead of giving them handouts. Misery was only to be overcome by work. The education to work, given to the children of the poor, also intended to serve this principle.

How fitting in the current times!

Education is a human right – education enables people to improve their social, economic, cultural and political situation. Every child and every adolescent has the right to a school and work education and every man and woman should be able to satisfy his or her basic learning needs. Education is the essential and non-substitutable condition for a development, that is viable for the future and that is the reason why we make it the point of emphasis of our work. Currently we focus the education activities primarily at Association AHLI – a house for homeless children in Taroudant with 218 children being cared for. All activities within and corresponding to AHLI are realized in a way that we can reuse the concepts and experiences as references in and for many further projects in Association TAOUJA, DAR ATALIBA or Oum el BANINE.

Referring to the students of the involved universities the initiative aims at enabling them to show proactive personal initiative and take on responsibility, encouraging solution-orientated, systematic thinking (e.g. in the form of a project paper or a bachelor/master thesis) as well as experiencing interdisciplinary teamwork (Engineering, IT, Business Economics, Marketing,..). Another benefit is the international and intercultural experience caused by the collaboration of the universities in Germany and Morocco.

The initiative’s projects technical focus lies in the area of sustainable creation of electricity and warmth (especially through photovoltaics and solar heat) and increase of energy efficiency (especially through economic LED-lamps and energy management on the base of simple automation concepts).

There is no possibility for development without energy.

We are confronted with huge global challenges:

  • In order to reduce poverty, the energy supply in the developing and emerging countries needs to be established and expanded. Energy has to be affordable, produced sustainably and used efficiently.
  • At the same time, climate change must be stopped and the environmental impact needs to be reduced
  • Furthermore, the total global energy consumption needs to decrease and renewable energy sources have to be used more intensively than they already are.
  • The necessary preconditions consist in education and understanding of sustainability and conservation of resources.

,Morocco decrees itself sun‘ or ‚We need hundreds of Ouarzazates‘ are examples of headlines published in the context of the world climate conference, which took place in Marrakesh in November 2016. The Maghreb countries offer perfect conditions – while maintaining the paradox that regenerative energies only constitute an insignificant part in the Moroccan energy supply while having to import 95% of the required amount of energy[1] which increases at an annual growth rate of 7%. ‚This is going to change‘ promised the King and decreed that until the year 2030 more than half of the electrical energy in Morocco is to be produced through wind, water or solar power.

The statement ‚We need hundreds of Ouarzazates‘demonstrates the particular challenges for Morocco. It will by far not be sufficient to build solar mega power plants. At the moment, Morocco relies heavily on large-scale projects and buildings to achieve the energy transition[2]. While the King is open-minded towards solar panels being installed in private households e.g. on the roofs of private homes, there is no concept how this could be implemented.

Therefore, it is especially important to adapt the solutions to the requirements, conditions and capabilities of the local users and partners in order to enable the largest possible share of the production, sales and maintenance activities to be performed locally.

Poverty is one of the biggest challenges of the present. Its eradication, in the meaning of sustainable development and development cooperation, must be an overarching goal in our politically and economically interwoven world

A prerequisite for sustainable economic growth is the availability of a sufficient amount of jobs and the decency of the working conditions of these jobs. Therefore, we dedicate ourselves to support the increase of employment e.g. by educating the adolescents in AHLI to enable them to, among other things, produce, sell and maintain self-efficient LED-lamps in Morocco so that the value creation process takes place on the ground and future-proof jobs are created.



Currently we focus our activities on the „House for Homeless Children“ near Taroudant. About 220 children and adolescents live in this facility operated by Association AHLI (www.ahli.ma). These kids, which are growing up without parents, are given a home and the possibility for a work education. In this facility energy-saving LED-lamps are produced using electronical components from Germany but the development and manufacturing of the cases and the assembly takes place locally in Morocco organized and accompanied by Green:Light initiative. In the first step the lamps are used in the house for homeless children itself to save electricity costs to be able to redirect the resources to pedagogical work.

The first lamps were built and the involved adolescents and their teachers are very proud of their table, ceiling and wall lamps, designed and manufactured in Morocco.


To reach the goal of executing all value creation steps in Morocco there is a need for extended school and work education and training measures. Therefore, necessary education concepts for the next steps are created in a targeted manner in cooperation with the postgraduates of Professor Ihlal, Ibn Zohr University, within the framework of practical semesters and voluntary work. Computer-based learning using modern possibilities of online classes are tested. Language barriers constitute a special challenge that needs to be taken into account.



The effectiveness and sustainability of this “help for self-help” at Association AHLI can be demonstrated easily by the example of the energy cost savings. Until now the monthly costs for electrical energy were about 400€. As soon as we finish the replacement with the new, more economical LED lamps, the estimated savings are 250€ per month. This amount of money enables us to e.g. employ an additional teacher for the numerous group of children, as the average wage in Morocco is at about 3000$ per year.

An ambitious pilot project was implemented within the framework of a student field trip in November 2016. A horse ranch, which provides three young families with a stable income, was equipped with an energy system. This energy system is built of solar modules and batteries and produces electric power for a water pump, cooling units and efficient LED-lamps. The development of the system took place by students of the applied university Offenburg and it was tested at INES in Offenburg.

The energy system is now operated by the families who own the ranch, Moroccan students of the Ibn Zohr University as well as our management team which is comprised of Horst Grulke and Ibrahim Ait-Ouamoum. Horst spends his life a retiree in Morocco and Ibrahim supports him with advice and hands-on help as well as translation services as they are supporting various facilities in Morocco.

Wide-ranging financial and operative support from the company General Electric-GE as well as the company Müller – Logistics Germany GmbH and many other private donations were essential contributions without which it would have been impossible to realize the project.

An additional project, which is currently worked on, targets the realization of „pico- solar systems“: The lamps produced at the house for homeless children shall be integrated into pico- solar systems, which are developed by students of Green:Light initiative. The systems are built to enable access to affordable electrical light for the rural population.

This matter poses additional tasks to be considered such as e.g. ‚How do we achieve sustainability in cooking and baking?‘ The need to use inexpensive electric power e.g. for cooking increases in the Maghreb region. The continuing dependence on firewood, charcoal or gas from gas bottles is getting less sustainable – a development independent from the efficiency in harvesting the biomass – if at all available-, the efficiency of gas production respectively highly subsidised import of gas or the efficiency of energy usage.

According to ISES more than 90% of the households in the Sub-Saharan region depend partly or fully on wood, coal or gas to cover their daily energy needs. However, the environmental pollution of wood, coal and gas is very high; ISES estimates that worldwide there are at least 3 billion people using these resources and about 4 million people dying due to consequences of house-internal air pollution caused by this form of cooking and heating. The energy demand of cooking per person and year is 1 GJ as estimated by ISES.

The alternatives shown in this working paper contribute to an improvement of living standards through:

§  Reduction of air pollution in interior spaces due to replacing kerosene lamps

§  Provision of light to enable reading, professional training and working at dawn and night

§  Provision of access to information and communication channels (radio, television, charge phone battery)

Not least within the project „Sustainable warmth for schools in the Atlas Mountains“ students develop economical solar thermal heating solutions for schools in the mountain areas, where there are sub-zero temperatures during wintertime. Heaters are either non-existent or exist in the form of wood stoves of the simplest build without a smoke vent, which are of disadvantage due to the scarcity of wood and their impact on the children’s health.

This special challenge confronted us during visits of different schools in the Atlas Mountains. The temperatures in this region are often around or below freezing point but none of the schools could offer a reasonable possibility to heat the classrooms. In consequence, the classes are frequently held outside in the open space using the warmth of the sun. Inside of the class rooms there are, if anything at all, only small wood ovens, which are operated using wood collected by the children (there are only very few trees in these regions) or expensive wood briquettes which means that there is an open fire burning in the classrooms. As the ovens mostly do not dispose over a smoke vent, the children have to attend to the lessons and follow the class material in a slightly warmer but very polluted air. Globally the death rate due to house-internal air pollution amounts to a number of 4.3 million people (source: ISES).

The quintessence: The sustainable and efficient provision and use of energy for the people situated at the bottom of the development pyramid is one of the biggest challenges of the 21st century. New ideas and concepts, new technologies, new business models as well as new financing models are required!

Dr.-Ing. Karl-Heinz Sternemann, Bühlertal, 22.02.2017

Further information:

Madame-Ilsa foundation (non-profit UG) is accredited as charitable by the tax office Baden-Baden and certified by ‚Stifter-helfen‘  www.Stifter-helfen.de.

e-mail: Karl-Heinz@madame-ilsa.org  | phone: +49 7223 971715



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